How Wanderlust Travel Co Reduced Booking Paperwork by 80% and Increased Client Referrals
About Wanderlust Travel Co
Wanderlust Travel Co is a boutique travel agency specializing in luxury and adventure travel. The team of 6 travel advisors curates bespoke itineraries for honeymoons, milestone celebrations, and bucket-list adventures. They serve discerning travelers who expect exceptional service and unique experiences.
The Challenge
Paperwork Overwhelming the Personal Touch
Planning luxury travel involves extensive documentation — traveler profiles, passport information, travel insurance waivers, payment authorizations, and booking agreements. The paperwork was overwhelming both the advisors and their clients.
Clients booking $20,000+ trips expected a premium experience, but instead received email after email requesting forms, signatures, and documents. The administrative burden detracted from the dream-building that should define luxury travel planning.
- 15+ documents required per booking
- Clients frustrated by repetitive information requests
- Travel profiles recreated for every trip
- Insurance waivers and agreements sent separately
- Premium experience marred by paperwork
The Solution
Unified Client Profiles and Streamlined Booking
Wanderlust implemented Formfy to create permanent client travel profiles. Passport details, preferences, loyalty numbers, and emergency contacts are captured once and reused for every booking. Clients update their profile rather than re-entering information.
Booking agreements, payment authorizations, and insurance waivers are combined into a single signing ceremony. Clients review their complete trip details and sign everything in one elegant flow that matches the luxury positioning.
Features Used
The Results
80% Less Paperwork, More Time for Magic
The transformation has elevated the entire client experience. Paperwork has been reduced 80%, with returning clients signing bookings in minutes using their saved profiles. Advisors spend their time crafting dream itineraries instead of chasing documents.
The professional digital experience has become a talking point. Clients frequently mention the seamless process when referring friends. Referral business has increased significantly, with clients specifically citing the effortless booking experience.
- 80% reduction in booking paperwork
- Returning clients sign bookings in minutes
- Client referrals increased significantly
- Travel profiles retained across multiple trips
- Advisors focused on experiences, not admin
Our clients are planning $30,000 honeymoons — they expect magic, not paperwork. Now they complete a beautiful profile once, and every future booking takes minutes. The seamless experience has become something clients specifically mention when referring their friends. We've turned paperwork into a competitive advantage.
Alexandra Chen
Founder & Lead Travel Advisor at Wanderlust Travel Co
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