How Maplewood Modern Dentistry Reduced Check-In Time by 75% and Increased Treatment Acceptance by 30%
About Maplewood Modern Dentistry
Maplewood Modern Dentistry is a comprehensive dental care provider serving families in the Nashville area. Dr. Victoria Chen founded the practice in 2017 with a vision of combining clinical excellence with exceptional patient experience. The team provides preventive care, restorative dentistry, cosmetic procedures, and orthodontics.
The Challenge
Front Desk Bottlenecks and Lost Treatment Opportunities
Like most dental practices, Maplewood struggled with front desk bottlenecks. Patients arrived, filled out clipboards of forms, waited while staff entered information into the system, and appointments ran late. The experience set a negative tone for the visit.
Treatment acceptance was another challenge. When patients needed significant work, the consent process was awkward. Presenting a treatment plan, discussing costs, and then asking patients to sign paper consent at checkout often resulted in 'I'll think about it' responses that never converted.
- Check-in process taking 15+ minutes
- Appointments consistently running behind
- Treatment consent at checkout felt like high-pressure sales
- Patients leaving without accepting recommended treatment
- Front desk overwhelmed with paperwork
The Solution
Digital Forms and Chairside Treatment Consent
Maplewood implemented Formfy for patient forms and treatment workflows. New patients complete registration, medical history, and insurance information before arriving. Existing patients confirm information via a quick digital check-in.
The game-changer was chairside treatment consent. After examining a patient and presenting the treatment plan, Dr. Chen walks through the consent form on a tablet. Patients sign while still in the chair, before the natural hesitation of checkout kicks in.
Features Used
The Results
Better Experience, Higher Case Acceptance
The patient experience has been transformed. Check-in now takes less than 2 minutes for existing patients and 5 minutes for new patients. Appointments run on schedule, and patients start their visit with a positive experience.
Treatment acceptance has increased dramatically. By presenting consent chairside, while patients are engaged and have just received the diagnosis, acceptance has jumped 30%. The practice estimates this has added significant revenue annually.
- Check-in time reduced by 75% (from 15 to under 4 minutes)
- 30% increase in treatment plan acceptance
- Appointments running on schedule
- 50% reduction in appointment no-shows
- Patient satisfaction scores improved significantly
Patients sign their treatment consent while still in the chair. No more awkward conversations at checkout, no more 'I'll think about it.' When patients understand their treatment and sign immediately, they commit. Our case acceptance has increased 30%, and patients tell us they appreciate the modern, efficient experience.
Dr. Victoria Chen
Founder & Lead Dentist at Maplewood Modern Dentistry
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